} Groupe SEB India Signs Yami Gautam As Their New Brand Ambassador

Groupe SEB India, ropes in Yami Gautam as a Brand Ambassador for their popular home brands, Maharaja Whiteline. Yami Gautam, who has starred in blockbuster movies like Uri, Vicky Donor among others is a versatile, energetic actress who has proved her mettle in regular and offbeat cinema alike. She will be the face of the new communication campaign.

Excited to be the new face for the brands, Ms. Yami Gautam said, “I’m excited to be associated with Maharaja Whiteline, a brand that’s dedicated to bringing back familiar, much-loved flavors in the Indian kitchen. I miss my mom’s cooking when I’m travelling on shoots and I can instantly remember the special flavor of her food, so I’m looking forward to working with a brand who understands the nostalgia associated with food.”

Commenting on the association, Mr. Kapil Agarwal, CEO, Groupe SEB said, “We are very happy to associate with Yami Gautam, who is in perfect resonance with Maharaja Whiteline, which is leading brand in mixer grinder segment. Our Brand values of being contemporary, energetic and innovative match her Spunk, elegance and grit perfectly. I am sure this association will prove to be mutually valuable and satisfying.”

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